Corporations have neither bodies to be punished nor souls to be damned.
Protesting against a government or a large organization is unlike protesting against individuals. An organization can use its deep pockets and power to take you on for decades together, and it wouldn’t bother anyone in that organization because individuals there don’t suffer financially or otherwise. In contrast, the protesters suffer individually. That’s why it’s not easy for individuals to slug it out against organizations and governments.
Example: Some countries impose economic sanctions not just against dictatorial regimes and rogue organizations but also against individuals there, which pinches the key orchestrators. The sanctioning countries know very well that corporations have neither bodies to be punished nor souls to be damned.