10% nominal return is above current official inflation rate published by the government, so it is acceptable. if the unofficial inflation number is the truth as shown here (http://www.shadowstats.com/alternate_data/inflation-charts), then it is not so great. with the Fed printing money like crazy now, u see annual returns like these (http://finviz.com/futures_performance.ashx?v=16), 10% doesn't look like a lot comparatively.