How This Razor is Disrupting a $13 Billion Industry

来源: 不开窍于 2015-09-22 08:16:44 [档案] [旧帖] [给我悄悄话] 本文已被阅读： 0 次 (11982 bytes)

本文内容已被 [ 不开窍 ] 在 2015-09-22 08:41:27 编辑过。如有问题，请报告版主或论坛管理删除.

回答: 不是有人想要知道40c的产品是否能卖到10几20块的，甚至更高的吗？那些做了几十年进出口的和做渠道的不来分析一下了？？由逍遥羊牯于 2015-09-21 23:51:41

http://try.dollarshaveclub.com/disrupt-desktop4/?utm_medium=display&utm_source=taboola&utm_campaign=disrupt-4&utm_content=disrupt-4&cvosrc=display.taboola.disrupt-4_disrupt-4

How This Razor is Disrupting a
$13 Billion Industry

BY CLYDE VON CLOBURG

Don’t laugh, but it took a machete-wielding pitchman and a guy in a bear suit to disrupt the $13 billion dollar shaving industry. In 2012, when Dollar Shave Club blew up the internet with a viral video employing those zany tactics, the shaving industry bigwigs just scoffed and went back to counting their money. Sure, Dollar Shave Club was offering high-quality razors for the price of a rubber banana, but companies like Gillette and Schick were squatting on over 75% of the men’s razor market, and as a parachute-pantsed wise man once said, can’t touch this.

But Dollar Shave Club founder Michael Dubin saw something the mega razor corps didn’t—an industry ripe for disruption, full of customers who were tired of high prices and getting treated like rubes. Dubin figured out a smarter way: Deliver better value, better service and a better shave through home delivery of high-quality razors.

Three years later, those same bigwigs aren’t scoffing—they’re sweating. Sweating because millions of men (and women) across the US have joined Dollar Shave Club and embraced that smarter way, by voting with their wallets in support of great products, fair prices, and amazing customer service.

The moral of the story: never turn your back on a machete-wielding entrepreneur.

Click here to check out the Club and embrace the smarter way.

DO IT