Chip Bergh, CEO of Levi Strauss, tells CNBC's Christine Tan what makes the Levi's 501 jeans iconic and how the brand is evolving to stay connected with Gen Z consumers.
Sep 25, 2023
Chip Bergh, CEO of Levi Strauss, tells CNBC's Christine Tan what makes the Levi's 501 jeans iconic and how the brand is evolving to stay connected with Gen Z consumers.
Sep 25, 2023
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