Buying frenzy associated with 5/5.5 inch iphone screen was the low hanging fruit. These days, I feel APPLE is not innovating fast enough in hardware or software or service. Hense, the premium price of iphone/ipad is not justified.
One thing I do hate about Apple is the 16GB storage at the starting iPhone/iPad model. You have to pay dear extra $100 to have a practical phone. It's quite a rip off in my humble opinion.
Apple will still make tons of money but it has lost me as a tech fan and investor.