https://www.ted.com/talks/teitur_home_is_a_song_i_ve_always_remembered
“ Singing is sharing. When you sing, you have to know what you're talking about intimately, and you have to be willing to share this insight and give away a piece of yourself. I look for this intention to share in everything, and I ask: what are the intentions behind this architecture or this product or this restaurant or this meal? And if your intentions are to impress people or to get the big applause at the end, then you are taking, not giving.”