*=*=* 《每日一句汉译英》商业 林书豪 *=*=*

来源: 2012-02-25 19:04:34 [博客] [旧帖] [给我悄悄话] 本文已被阅读:

 

请把下面的汉语翻译成一句英文:

运动装备巨头耐克(Nike Inc.)在全球建立了乔丹(Michael Jordan)等体育明星冠名的运动鞋和服装的特许经营权。如今耐克正在加紧利用其签约新星、纽约尼克斯队的林书豪(Jeremy Lin)带来的机遇。

参考答案:

Athletic-gear giant Nike Inc., which built its global franchise around the signature shoes and apparel of celebrity athletes like Michael Jordan, is working hard on opportunities for the latest star in its stable, New York Knicks sensation Jeremy Lin.

1fran·chiseListen to audio/ˈfrænˌaɪz/noun

plural fran·chis·es

 
[count] 1: the right to sell a company's goods or services in a particular area
She was granted an exclusive franchise in the city's west end. ; also: a business that is given such a right
They just opened a new fast-food franchise down the street.
 
 
2: the right to vote
The U.S. did not extend the franchise to women until the early 20th century.
 
 
3 US, sports: a team that is a member of a professional sports league
He's the best player in the history of the franchise. In U.S. and Canadian English, a franchise player is the best and most important player on a particular professional sports team.

 

ap·par·elListen to audioˈperəl/noun
 
[noncount] formal: clothing of a particular kind
fine apparelused chiefly in U.S. English to refer to clothing that is being sold in stores a new line of children's/ladies'/men's apparel All athletic apparel [=all clothing for exercising or playing sports] is now on sale. intimate apparel [=underwear and clothes for sleeping]