A classic and well-documented example of a President using intimidation tactics on members of Congress is Lyndon B. Johnson's famous "Johnson Treatment."1
As a tall, physically imposing man, Johnson was known to use his size and personality to relentlessly persuade and intimidate legislators into supporting his bills, especially when he was Senate Majority Leader and later as President.2
The "Johnson Treatment"
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Physical Presence: Johnson would get uncomfortably close to a Congressman, sometimes leaning in or placing his hands on the person, completely invading their personal space.3
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Relentless Persuasion: The "Treatment" was a relentless barrage of flattery, hard bargaining, detailed knowledge of the legislator's background and needs, and occasionally veiled threats of political isolation or retribution.4
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Creating Discomfort: The sheer intensity and duration of the interaction were designed to make the legislator so uncomfortable that they would agree to Johnson's demands simply to escape the situation.
Many members of Congress and other officials recounted being subjected to this intense, often aggressive, and unforgettable form of political coercion.5 It was a recognized style of political persuasion that relied heavily on intimidation and personal pressure.6
