my 2 cents

Here is my understanding of accouting.

客人网络是怎么说？这个算吗？品牌（在美国有7年的历史）算吗？

Both items will not show on the balance sheet of your own company. However, when they purchase your firm and or your firm went to IPO, they can be treated as unintangible asset in the valuation.

Brand value and custome network can only shown on your balance sheet if you purchase them. Brand value growed internationally has no item of entry in the balance sheet.

所有跟帖： 

• 阿贝圣诞新年快乐！ -芦苇葱葱- ♀ (42 bytes) () 12/24/2007 postreply 09:16:50

• 芦苇MM圣诞新年快乐！ -bayfamily- ♂ (0 bytes) () 12/24/2007 postreply 11:45:26

• Yes, self developed goodwill is not on the B/S -GSwarriors- ♀ (217 bytes) () 12/24/2007 postreply 10:06:17

• 看过你的好文，那篇楚汉印象相争极其深刻：）） -诚心请教一个问题- ♀ (43 bytes) () 12/24/2007 postreply 20:28:50