If you are interested to read the whole piece, I try to search it again and send it over.
Read it again, Citi CEO was shocked by the 5 millions spent for the sponsorship. Not only that, he did not know about it, until seeing Sun Dance Festival published the sponsorship list.
Sun Dance Festival is not an event that the "targeted" audience - i.e. be it the Private Clients, or the Investment Banking, or the Retail customers - are normally interested in and care about.
This is too Off Topic now, if you want to read the whole piece, let me know.
Read it again, Citi CEO was shocked by the 5 millions spent for the sponsorship. Not only that, he did not know about it, until seeing Sun Dance Festival published the sponsorship list.
Sun Dance Festival is not an event that the "targeted" audience - i.e. be it the Private Clients, or the Investment Banking, or the Retail customers - are normally interested in and care about.
This is too Off Topic now, if you want to read the whole piece, let me know.
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