好故事。也贴一位热爱自己事业、重研发同学的数据：

刚看到的：）

Comparing Tesla’s Spending on R&D and Marketing Per Car to Other Automakers

https://www.visualcapitalist.com/comparing-teslas-spending-on-rd-and-marketing-per-car-to-other-automakers/

On the flip side, Tesla is spending an average of $2,984 per car sold on research and development (R&D)—often triple the amount of other traditional automakers.

Automaker	R&D spend per car sold	Ad spend per car sold	R&D per dollar of advertising
Tesla	$2,984	$0	$0
Ford	$1,186	$468	$2.53
Toyota	$1,063	$454	$2.34
General Motors	$878	$394	$2.22
Chrysler	$784	$664	$1.18

所有跟帖： 

• 有意思。Tesla不像常规油气车，研发经费高也是正常的。 -Rockeymountain- ♀ (0 bytes) () 10/11/2021 postreply 21:50:20

• 关键是无广告费用 -蓝调- ♀ (0 bytes) () 10/11/2021 postreply 21:51:12

• 广告费用低，但是0的可能性不大。 -Rockeymountain- ♀ (0 bytes) () 10/11/2021 postreply 21:54:26

• 为什么0的可能性不大？ -baydad- ♂ (0 bytes) () 10/11/2021 postreply 22:10:35

• 不太可能连个产品发布会都没有吧。 -Rockeymountain- ♀ (0 bytes) () 10/11/2021 postreply 22:27:07

• How Tesla Spends $0 on Advertising: -蓝调- ♀ (239 bytes) () 10/11/2021 postreply 22:32:25

• 特斯拉是新生事物，大家有兴趣。想当年福特汽车刚刚问世，也是没有广告费，有钱的人民抢着买 -ZeroSumGame- ♂ (335 bytes) () 10/11/2021 postreply 21:55:04

• 我们这里Tesla 在最好的shopping mall里有个show room, 租店面的钱其实也是变相广告费的。另外， -N.- ♀ (232 bytes) () 10/11/2021 postreply 22:25:37