Meaning: It's difficult to attract customers without a pleasant persona.
Example: Since my friend has a neutral, if not cold, demeanor, I advised him not
to open a shop unless he learns how to smile.
- https://lemongrad.com/ [edited]
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A smile lights up a homely or even an ugly face and might be the best-kept
secret of both big pharma and the cosmetic industry. Before hitting its intended
targets, the shoppers in our proverb, a smile flips a bodily switch that
lifts the floodgates of blessings and orders one's brain to think good. There
must be a ton of research on this simple, remarkable, and democratic endowment.
Who so gifted need no fortune to sail the world.
Some kids under pop culture thought that a poker face made them look cool, and
would pass their entire adulthood missing the point--a smile is not for others
but for oneself.
