中国中产阶级在飞速膨胀：
按家庭总收入，中国中产阶级1995时几乎为零，2005年八千七百万，2016年将会有三亿四千万。
按购买力，2006年占人口39%，预计2016年会升到60%。
Though many foreign companies have remarked on the importance of China’s middle class as a consumer segment, few realize just how dramatic its ascendance is. From 1995 to 2005, the population of China’s middle class—defined here as households with annual incomes ranging from $6,000 to $25,000—grew from close to zero in 1995 to an estimated 87 million in 2005, according to MasterCard Worldwide, Asia Pacific. China’s middle class will jump to 340 million by 2016 (see Figure 1). The purchasing power—disposable income minus savings—of China’s middle class is also growing. In 2006, around 39 percent of urban households were middle class (see Figure 2). By 2016, that percentage will likely rise to 60 percent. At present, the middle class accounts for 27 percent of China’s total urban disposable income. By 2015, that percentage is expected to rise to more than 40 percent (see Figure 3). Considering its swelling numbers, purchasing power, and trajectory, China’s middle class presents marketing opportunities that companies cannot afford to miss.
美国中产阶级在减少：
认为自己是中产阶级的人们：2008年是53%，2014年初降到了44%。
The Pew Research Center found that the number of people who consider themselves middle class has fallen almost a fifth, from 53 percent in 2008 to 44 percent in January. Could that be good news? Maybe more people now consider themselves wealthy? Probably not – in February 2008, 25 percent of people referred to themselves as lower-middle class or poor; now that number is 40 percent.
按家庭总收入，中国中产阶级1995时几乎为零，2005年八千七百万，2016年将会有三亿四千万。
按购买力，2006年占人口39%，预计2016年会升到60%。
Though many foreign companies have remarked on the importance of China’s middle class as a consumer segment, few realize just how dramatic its ascendance is. From 1995 to 2005, the population of China’s middle class—defined here as households with annual incomes ranging from $6,000 to $25,000—grew from close to zero in 1995 to an estimated 87 million in 2005, according to MasterCard Worldwide, Asia Pacific. China’s middle class will jump to 340 million by 2016 (see Figure 1). The purchasing power—disposable income minus savings—of China’s middle class is also growing. In 2006, around 39 percent of urban households were middle class (see Figure 2). By 2016, that percentage will likely rise to 60 percent. At present, the middle class accounts for 27 percent of China’s total urban disposable income. By 2015, that percentage is expected to rise to more than 40 percent (see Figure 3). Considering its swelling numbers, purchasing power, and trajectory, China’s middle class presents marketing opportunities that companies cannot afford to miss.
美国中产阶级在减少：
认为自己是中产阶级的人们：2008年是53%，2014年初降到了44%。
The Pew Research Center found that the number of people who consider themselves middle class has fallen almost a fifth, from 53 percent in 2008 to 44 percent in January. Could that be good news? Maybe more people now consider themselves wealthy? Probably not – in February 2008, 25 percent of people referred to themselves as lower-middle class or poor; now that number is 40 percent.
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