The term rabbit hole is often used to describe online activities. ... The term rabbit hole comes from Lewis Carroll's "Alice's Adventures in Wonderland," in which a young girl called Alice falls down a rabbit hole, encounters many strange creatures and has many surreal experiences.
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rab·bit hole
noun
noun: rabbit hole; plural noun: rabbit holes
1.
a rabbit's burrow.
"a heather-covered hillside full of rabbit holes"
2.
used to refer to a bizarre, confusing, or nonsensical situation or environment, typically one from which it is difficult to extricate oneself.
"he'll continue fearmongering to promote his agenda no matter how far down the rabbit hole it takes him"
